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Enabling cross-channel marketing at Raiffeisen

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Delivering a future-proof marketing solution for Raiffeisen’s global audience: Here’s how we did it

Enabling cross-channel marketing at Raiffeisen Schweiz.

A key challenge for the organisation was that the existing solution could not consolidate the data findings. The new solution needed to provide a comprehensive map of their campaign success and be fully integrated with the Adobe Experience Cloud (AEC). This also meant connecting AEC and the core banking system.

 

By unlocking the power of Adobe Campaign we were able to:

  • Introduce automation into their email campaigns
  • Optimize lead generation
  • Streamline user flows

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As a specialized Adobe Platinum Solution Partner, Netcentric was perfectly positioned to deliver this future-proof, scalable solution, offering a higher level of standardization and personalization. Connect with us and discover why we're the digital partner global brands trust.