Automotive

Transform your digital experiences

Drive sales with 360° journeys

With 92% of car buyers now researching online before purchasing, customer journeys across the automotive industry have changed irreversibly and digital experiences are the driving force behind sales.

With changing consumer behavior and technology advancements (like virtual reality showrooms and online test-driving), purchasing journeys will continue to change significantly over the next decade. 64% of shoppers are already open to purchasing a car without test-driving if they use new content formats like 360° video. Adapting to new buyer journeys is a prerequisite for automotive brands to stay competitive.

The pressure is on the automotive sector to meet the demands of today’s and tomorrow’s experience-driven consumers. To achieve it, you need to deliver personalized, real-time, omnichannel experiences that seamlessly blend physical and digital touchpoints.

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That’s where we come in

To navigate the automotive industry’s future, brands need to remain agile, keeping an eye on the horizon of innovation and another on nurturing their customer base. And we enable the world’s biggest car brands to do exactly this.

With Cognizant Netcentric as your trusted digital partner, you can focus on growing your business. Our digital marketing experts and cutting-edge customer experience solutions ensure you’re delivering engaging experiences to consumers at precisely the right time.

Deliver 360° customer experiences with one cutting-edge platform

  • Deliver seamless customer experiences before, during, and after-sales to increase loyalty
  • Create omnichannel experiences that adapt to changing buyer journeys using real-time customer data
  • Provide personalized, smart content delivered at speed across all channels
  • Build offers in real-time with advanced marketing and campaign orchestration tools

Get in touch today to discover how we can help you

Let's talk

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