Welcome to the future of customer experience: the Xgen Fan Engagement Platform
Congratulations! You’ve unlocked "the future of customer experience: the Xgen Fan Engagement Platform". Let Houda walk you through the next level of fan engagement technology based on the Adobe Experience Platform.
Lots of experts talk about the future of customer experience, but with this webinar you get a glimpse of it. In fact, it’s already here!
The fan experience is one the most emotional experiences out there - your heart beats for your club or team, your band, your players. Engaging with fans on digital channels needs to keep up with that, even more: it needs to improve the experience - being emotional in a digital world is not too easy, translating data into emotions is the challenge.
Organizations in the sports, gaming and entertainment industries - embraced by a larger fanbase - often lack direct and actionable data of their fans. Fans' needs and expectations cannot be met efficiently, leading to lower engagement and missing potential on conversion rates, as well as loss of cross- and upsell revenue potentials.
Ready to engage the next generation of fans? Let's get started.
About Cognizant Netcentric
Cognizant Netcentric is the end-to-end digital partner that transforms brand experiences into next generation customer engagement by leveraging the Adobe Experience Cloud and Platform. As Cognizant’s Adobe center of Excellence with 12 specializations globally, we have a decade-long track record of pioneering experience solutions.
Our 1500+Adobe experts deliver customer value solutions across the globe. Since 2019 we are investing heavily in building up knowledge, capabilities and capacity for the Adobe Experience Platform.