Product releases and updates always come with a flurry of PR, but here are 3 things in AEM Assets 6.3 that will make our clients and their DAMs very happy.
1 Collaboration Accelerated
Adobe has the market share when it comes to state of the art design tools with the Creative Cloud. The integration in version 6.2 to the Creative Cloud did so much to connect content creators and marketers, compress the communications process and get assets ready for campaigns. In this new version of
From conception to delivery, these Assets improvements nail it:
So much time is taken up in the back forth in the creative to delivery process. AEM Assets looks to compress this time by containing as much as possible in one system. Now the review and approval processes are streamlined with a side by side view in the review panel and actions to request changes. Taking a note from social media, you can use the @ in comments, annotations and change requests to notify the user.
Annotations were a cool feature in the last version and here they get a
Now this one is something that many clients have asked to have solved - locking assets to editing while they are being worked on by a user i.e. check in / check out. Now there is a web as well as Desktop App ability to lock assets to editing. Of course, there is the ability to override it by an admin to make sure that assets are not stuck in limbo.
2 The Holy Grail of Meta Data
DAMs often fail because assets are uploaded without any context or identifying information putting them into a black hole. Impossible to find in search, these "dark assets" can cause duplication which can clog up storage.
Tags can also now be boosted. By boosting tags in the
3 All of the Experiences
You have all your assets created and stored in DAM for digital delivery, but even in the age of digital first, there is still, sometimes, a need to go to print. In AEM Assets 6.3 with the InDesign Engine, marketers can leverage all of the Assets with Templates created in InDesign to create brochures or other print materials. Templates can be added using linked assets stored in the DAM.